Why do we eat the way we eat now?
Our tastes have radically transformed over the past 75 years, painstakingly engineered in the depths of food factories and hacked by craveable Instagram recipes. We used to learn about food from those closest to us - now we're just as likely to be influenced by a TikTok restaurant critic halfway across the world. Food culture is now mass culture, and it's more complex, exciting and absurd by the day.
From the viral appeal of restaurant queues to the light-speed growth of bubble tea, Ruby Tandoh's startlingly original exploration of today's food landscape leads her to question - as we surely will, too - how our tastes have been shaped and how much they are, in fact, our own.
Explore All Consuming Bubble Tea | Critics | Recipes | Mob | Supermarkets | Queues | Tiktok | Viennetta | Weekend supplements | Trad Wives | Cookbooks | Influencers | Wellness elixirs | Entertaining | Wimpy with Ruby Tandoh this autumn.
Hand signed by the author. Hardback.
